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Finance

Marketing built to drive enquiries, growth, and performance.

We work with finance businesses to clarify positioning, build trust, and communicate complex services with confidence and precision.

Finance
marketing

This is marketing designed to perform in competitive markets, not just look credible.

Our Approach

Finance marketing needs to be measured and intentional.

We focus on aligning messaging, channels, and campaigns to specific outcomes, whether that is lead generation, pipeline growth, brand visibility, or market expansion.

Every activity is tied to a commercial objective.

Why It Works

Finance marketing works when it is clear, consistent, and measurable.

When prospects understand your offer quickly and campaigns are optimised for performance, enquiries improve and conversion becomes more predictable.

Performance-led finance marketing can reduce cost per lead by up to

30

%

when campaigns and messaging are aligned.

Content & production

We create educational and persuasive content designed to move prospects from interest to enquiry, including service pages, explainers, video, and leadership content.

Paid campaigns &
Social media management

We plan and manage paid campaigns across Google, LinkedIn, and Meta, optimised for lead quality, cost efficiency, and scalability, not vanity metrics.

Marketing built to drive enquiries and growth

Results come from clarity and consistency, not louder marketing.

Karelgih PearsonAgency Director

Website design

We design sites and content systems that guide prospects toward action, with clear messaging, logical structure, and performance tracking built in.

Turning marketing into a predictable growth channel.
Marketing that reduces friction and increases conversion.

Testimonials

Karleigh and Jake are an amazing duo! I’m so happy we found each other. We have been working together for the past couple of years and they have helped the business grow a lot! I highly recommend Lucky Boy!

Capricorn
Carla Di FeliceCapricorn Distilling Co

They did a fantastic job helping us produce a short promo video for use on our website. The whole process was seamless and stress free for us.

Matthew DoddsVision Business Intelligence

I’ve used Lucky Boy for a number of projects. They’ve always been quick to respond, they’re easy going and they exceed expectations. Few agencies tick all three boxes! I highly recommend them for video, social media or content work.

Cobey Bartels
Cobey BartelsPrint & TV journalist

From the moment we partnered with Lucky Boy, the energy and creativity they infused into our social media and online marketing channels have been nothing short of spectacular.

Peta
Peta Cotterill

I feel like the luckiest girl ever to have found Lucky Boy Agency at a pivotal point in my business.

Decinda BurrellEvent Society

If I could give 10 stars I would! The Lucky Boy team are incredible and very professional. They took my website to a whole new level and created a hero video that is a true representation of my brand and is something I will cherish forever.

Shannon McMasterLa Lune Collective

Most asked questions

We work with advisory firms, lenders, brokers, funds, accounting firms, and professional financial services businesses focused on growth and lead generation.

Most engagements focus on lead volume and quality, cost per lead, conversion rate, pipeline growth, and overall marketing efficiency. Objectives are defined upfront.

Yes. We manage paid campaigns within regulatory constraints, ensuring messaging, targeting, and creative are compliant while still optimised for performance.

Both. We often audit and optimise existing websites, campaigns, and content before recommending any rebuilds or new activity.

Yes. We define the strategy, then design, produce, and manage the campaigns, content, and website assets required to deliver results.

Success is measured through agreed KPIs such as cost per lead, enquiry quality, conversion rates, and contribution to revenue, not vanity metrics.

Yes. We scope work to suit the size and maturity of the business, prioritising the activities that will deliver the greatest return first.

Both. Some clients engage us for specific campaigns or launches, others work with us on an ongoing basis to continually improve performance.

We start with a performance-focused discussion to understand your offer, audience, and growth targets, then define scope, timelines, and outcomes before work begins.