Agriculture & agtech video, Melbourne
Video production for agriculture, agtech, and agribusiness.
On-farm mini-documentaries, product-in-the-field demonstrations, and grower stories for agribusiness, machinery, and farm-technology brands. The studio behind the Reemoon on-farm series, working Australia-wide from Collingwood.
Innovation to impact
We film the product where it works.
A Collingwood video studio that shoots agriculture and agtech in the field.
Lucky Boy produces video for agriculture and agtech brands. We made a series of mini-documentary films for Reemoon, showcasing their grading and sorting technology in real farm environments and giving potential customers a clear, credible view of how the systems perform in the field.
Agriculture video has a simple test: does a grower believe it? That only happens when the work is shot on the property, in real conditions, with the people who actually use the product. We make content that demonstrates value through authentic, on-site storytelling rather than studio gloss. Pricing on our video production cost Melbourne post.
What's included
Six things every agriculture video engagement ships.
On-farm storytelling at the core, product-in-action and grower interviews in the middle, multi-platform cuts a sales team can use at the end.
- 01On-farm mini-documentariesThe format we built the Reemoon series on: short documentary films shot in real farm environments, where the product and the people are, not a studio. Authentic, on-site storytelling that a grower or buyer actually believes.
- 02Product-in-the-field demonstrationMachinery, technology, and systems shown doing the job in real conditions. The footage that gives a potential customer a clear, credible view of how the product performs in the field, which is most of what closes an agribusiness sale.
- 03Grower and operator interviewsOn-camera interviews with the farmers, packers, and operators who actually use the product. Director-led so a grower who has never been on camera comes across as themselves, and the testimonial lands as real.
- 04Agtech and machinery cinematographyGrading lines, harvesters, sorting systems, and the detail that shows the engineering. We shoot the technology so it reads as capable and precise, on the farm and on the packing floor.
- 05Trust-building credibility contentAgriculture is a high-trust, considered purchase. We make content that demonstrates value through evidence and real-world results, the proof points that move a cautious buyer from interested to in touch.
- 06Cuts for every platformOne shoot, many deliverables: a hero film, a long-form case study, social cuts, and trade-show and sales-team versions. Built to work across the website, the channels, and a field sales pitch.
Recent agriculture work
Films growers and buyers believe.
Why Collingwood
A video studio that travels to the paddock.
Our studio is on Rokeby Street, Collingwood, where the director, DOP, sound, edit, and grade all sit in the same room. For agriculture clients that means one team plans the shoot, travels to the property, and brings the footage home for an edit and grade that does the work justice.
Agriculture does not happen in the city, so the crew packs to travel. We shoot on farms, in orchards, and on packing floors across the country, then build films from the studio that a grower in the field and a buyer in an office both believe.
How we start
From first call to first project, in three steps.
No long forms, no qualifying calls with someone who is not going to do the work. You speak directly with the team who will run your project.
01
A 30-minute scoping call.
You tell us what you are trying to move (a launch, a brand refresh, a revenue target). We tell you whether we are the right agency for it. If we are not, we tell you who is.
02
A fixed-fee proposal.
Inside a week you get a written scope with deliverables, timeline, and a fixed price. Nothing hourly, nothing surprise. If you want to swap something out, we re-scope before anyone signs anything.
03
Kickoff and ship.
Project work usually starts inside two weeks. Retainers start at the top of the following month. Your project lead is in the studio on Rokeby Street and you can call them directly.
Results
What agriculture video has done.
5 stars on Google
Straight from the clients.
A few words from the people we work with.
What began as an initial social media management arrangement has grown and flourished into something far greater.
I don't know whether to be mad that you made me cry for three minutes or to be impressed that you've created something even more special than we imagined. It's absolutely beautiful, a truly special legacy.
I feel like the luckiest girl ever to have found Lucky Boy Agency at a pivotal point in my business. The team have rebranded our company with a fresh, modern, authentically 'us' look.
We recently worked with Karleigh and the team at Lucky Boy Agency on a shoot for Sommerstone Property Group, producing around 40 videos. We couldn't be happier with how it all came together.
Karleigh and Jake have been incredible bringing our brand to life. When we were searching for an agency, Karleigh took the time to understand our business, our goals, and put together a bespoke plan.
An absolute delight to work with Karleigh and the team at Lucky Boy Agency. Our TVC delivered on time and to budget. Nothing was too much trouble. Would definitely recommend.
We couldn't be happier with our experience working with Lucky Boy Agency. From start to finish, the team absolutely nailed it. The branding and website they created for us have been a total game-changer.
We recently used Lucky Boy for some videography and had an amazing experience from start to finish.
Karleigh and Jake are an amazing duo. I'm so happy we found each other. We have been working together for the past couple of years and they have helped the business grow a lot.
If I could give 10 stars I would. The Lucky Boy team are incredible and very professional. They took my website to a whole new level and created a hero video that is a true representation of my brand and is something I will cherish forever.
I've used Lucky Boy for a number of projects. They've always been quick to respond, they're easy going, and they exceed expectations. Few agencies tick all three boxes. I highly recommend them for video, social media, or content work.
They did a fantastic job helping us produce a short promo video for use on our website. The whole process was seamless and stress free for us.
Good to know
Agriculture video in Melbourne, the questions agribusiness actually asks.
What is agriculture video production?
Agriculture and agtech video production is video work made for agribusiness, farm-machinery, and farm-technology brands: on-farm mini-documentaries, product-in-the-field demonstrations, grower testimonials, and trade content. We produced a series of mini-documentary films for Reemoon, showcasing their grading and sorting technology in real farm environments with growers like Cutri & Sons and Bendotti.
How much does an agriculture video cost in Melbourne?
A single on-farm film or product demonstration typically runs $6,000 to $16,000 in 2026, depending on travel to the property, shoot days, and crew. A series of grower stories or product films is scoped as a package. Travel to regional and remote properties is quoted up front. Full breakdown on our video production cost Melbourne post.
Will you travel to farms and regional properties?
Yes, and that is where the work happens. On-farm footage in real conditions is the whole point: it is what makes the content credible to growers and buyers. We travel to properties, packing sheds, and orchards wherever they are, and we scope the travel into the quote so there are no surprises.
Can you film machinery and technology in operation?
Yes. Showing the product doing the job is the most persuasive thing an agtech film can do. We shoot grading lines, harvesters, sorting systems, and machinery in real operation, planned around the season and the work so we capture the technology at its best without disrupting the farm.
Can you make grower testimonials and case study films?
Yes, and they are some of the most effective content in agriculture. A real grower explaining how a product performed on their property carries more weight than any spec sheet. We shoot the interview on-site, cut it with the product-in-action footage, and deliver a credible case study a sales team can actually use.
Will we own the footage and the final films?
Yes. All final deliverables, captions, and the organised source footage transfer to you on final invoice. If you ever bring video in-house or move agencies, the asset library goes with you, including the grower and product footage for future campaigns.
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